When it comes to your website, extra attention should be paid to every minute detail to make sure it performs optimally to serve its purpose. At Find Your Net, we pay a close attention to everything that matters. Here are five important rules of thumb we observe to make sure your website performs well.
- Do not use splash pages - Splash pages are the first pages you see when you arrive at a website. They normally have a very beautiful image (or sometimes an ugly one) with words like "welcome" or "click here to enter". In fact, they are just that - pretty vases with no real purpose. Do not let your visitors have a reason to click on the "back" button! Give them the value of your site up front without the splash page.
- Do not use excessive banner advertisements - Even the least net savvy people have trained themselves to ignore banner advertisements so that is a waste of valuable website real estate. It is our policy not to add any banners to any of the templates. Instead we provide more valueable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.
- Have a simple and clear navigation - We provide a simple and very straightforward navigation menus on all of our templates, so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don't know how to navigate, they will leave your site.
- Have a clear indication of where the user is - When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don't confuse your visitors because confusion means "abandon ship"!
- Avoid using audio on your site - If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they're not annoyed by some audio looping on and on on your website. Even if visitors come for a short moment, just to find your contact information - they don't need the unexpected noise coming from their computer. If people want to listen to music, they will turn on the radio, not go to your website.